The Mission of Impossible Foods

26 Oct 2019

Can A Burger Help Save the Planet? Impossible Foods CEO Pat Brown Says Yes

The mission of Impossible Foods is very simple. It’s to completely replace animals in the food system by 2035.–Pat Brown

I didn’t listen to the podcast. The above quote plastered across the top of the page was all I needed to see. It was all I needed to think: I plan on still being here in 2035, and I guarantee animals won’t be replaced in the food system by then. And I still won’t have tried an Impossible Burger. And I’m confident that I won’t be a last lone holdout.

Tagged: climate vegan food